‘Grizly’ Hard Seltzer Ale by House of Bira 91

‘Grizly’ Hard Seltzer Ale by House of Bira 91

INDUSTRY

Alcoholic Beverage

INDUSTRY

Alcoholic Beverage

INDUSTRY

Alcoholic Beverage

WHAT I DID

3D, Motion Design, Story Boarding

WHAT I DID

3D, Motion Design, Story Boarding

WHAT I DID

3D, Motion Design, Story Boarding

House of Bira 91 wanted to enter the Hard Seltzers category with the launch of ‘Grizly’ Hard Seltzer Ale. As health-consciousness continues to be on the rise among young adults, the Seltzer category presents a significant growth opportunity. ‘Grizly’ Hard Seltzer Ale by Bira 91 is a unique blend of bespoke cocktails, wine, and beer in a single can. Crafted by master mixologists, this all-natural, low-sugar drink is tailored for mindful consumers, and it offers an unparalleled drinking experience. The blend is inspired by classic cocktails, and the finest herbs and fruits from nature are infused with alcohol, which makes it stand out from the competition. The three flavors of Grizly Hard Seltzer Ale are Pineapple & Okinawa, Peach & Black Tea, and Blueberry & Rosemary. Expert mixologists have masterfully twisted the seltzers to create a highly sessionable drink.

House of Bira 91 wanted to enter the Hard Seltzers category with the launch of ‘Grizly’ Hard Seltzer Ale. As health-consciousness continues to be on the rise among young adults, the Seltzer category presents a significant growth opportunity. ‘Grizly’ Hard Seltzer Ale by Bira 91 is a unique blend of bespoke cocktails, wine, and beer in a single can. Crafted by master mixologists, this all-natural, low-sugar drink is tailored for mindful consumers, and it offers an unparalleled drinking experience. The blend is inspired by classic cocktails, and the finest herbs and fruits from nature are infused with alcohol, which makes it stand out from the competition. The three flavors of Grizly Hard Seltzer Ale are Pineapple & Okinawa, Peach & Black Tea, and Blueberry & Rosemary. Expert mixologists have masterfully twisted the seltzers to create a highly sessionable drink.

Character Rigging

I developed the facial rig for a grizzly character using Duik Angela, ensuring expressive and detailed animations. For the hand rig, I chose RubberHose, which allowed for flexible and smooth motion. This combination of tools optimized both the character's facial expressions and limb movements, enhancing the overall animation quality. Each rigging phase was meticulously executed to bring the character to life with natural and fluid movements.

I developed the facial rig for a grizzly character using Duik Angela, ensuring expressive and detailed animations. For the hand rig, I chose RubberHose, which allowed for flexible and smooth motion. This combination of tools optimized both the character's facial expressions and limb movements, enhancing the overall animation quality. Each rigging phase was meticulously executed to bring the character to life with natural and fluid movements.

Credits

CLIENT

B9 Beverages Ltd.

DESIGN STUDIO

NH1Design

CLIENT

Godrej

EXECUTIVE CREATIVE DIRECTOR

Neha Tulsian

DESIGN DIRECTOR

Akshay Gupta

MOTION DESIGNER

Debaangshu Sen

Credits

CLIENT

B9 Beverages Ltd.

DESIGN STUDIO

NH1Design

CLIENT

Godrej

EXECUTIVE CREATIVE DIRECTOR

Neha Tulsian

DESIGN DIRECTOR

Akshay Gupta

MOTION DESIGNER

Debaangshu Sen

EXECUTIVE CREATIVE DIRECTOR

Neha Tulsian

DESIGN DIRECTOR

Akshay Gupta

MOTION DESIGNER

Deebangshu Sen

Credits

CLIENT

B9 Beverages Ltd.

DESIGN STUDIO

NH1Design

EXECUTIVE CREATIVE DIRECTOR

Neha Tulsian

DESIGN DIRECTOR

Akshay Gupta

MOTION DESIGNER

Debaangshu Sen